Colostomy is an operating procedure, in which a surgeon brings one end part of the large intestine or colon out through the abdominal wall. During this method, one end part of the colon is cut and diverted toward the abdominal wall to make stoma or hole. A colostomy bag or small pouch is then attached over the hole or stoma to collect unwanted products that would generally pass through a rectum. Colostomy is carried out to treat numerous disorder of the colon, including cancer, obstruction, ischemia, inflammatory bowel disease, traumatic injury, or ruptured diverticulum. Provisional colostomies are made to divert stool from injured or ailing point of the colon, for healing.
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Permanent colostomies are performed when there is a need to permanently remove or block distal bowel. Permanent colostomy is primarily recommended in case of colorectal cancer. Moreover, according to NHS data, nearly 6,400 permanent colostomies are performed in the U.K. each year.
Based on product type, the global colostomy bags market can be bifurcated into colostomy drainage bags and colostomy care accessories. The colostomy drainage bags segment can be classified into one piece bags and two piece bags. The one piece bags sub-segment is likely to expand at significant pace due to its adhesive flange property which makes the bag easy to manage and comfortable for any kind of skin. In terms of distribution channel, the market can be categorized into hospital pharmacy, retail pharmacy, and online stores. The hospitals segment is likely to grow at a rapid pace because colostomy is primarily carried out in hospitals. The need for stoma care is a key driver of the colostomy bags market. Rise in prevalence of colorectal cancer is another factor fueling the growth of the market. Increase in prevalence of crohn’s diseases (type of inflammatory bowel disease) across the globe, especially among people aged 60, drives the usage of colostomy drainage bags and accessories. Several companies are coming up with advanced technologies to develop colostomy bags such as one piece, two piece pouching systems, etc. However, medical risks such as skin irritation pertaining to the usage of colostomy bags is likely to hamper the growth of the market.
In terms of region, the global colostomy bags market can be segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. North America dominates the global market. The region is projected to hold a significant share of the global market due to increase in number of colorectal cancer patients, improved health care facilities, and rise in geriatric population with irritable bowel syndrome. According to the National Cancer Institute, an estimated of 1,317,247 people were living with colon and rectum cancer in the U.S. in 2014 and the number is increasing.
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Growing needed of surgery, increase in adoption of different drainage bags for advanced health care, and rise in awareness regarding treatment of colorectal diseases are factors that boost the market in Europe. Increase in geriatric population, surge in the number of smokers, and rise in incidence of colorectal cancer in Asia Pacific are likely to propel the colostomy bags market in the region during the forecast period. Advancements in surgeries, increase in per capita income, and rise in incidence of colon diseases are likely to augment the market for colostomy bags in Middle East & Africa during the forecast period.
Major players operating in the global colostomy bags market are Marlen Manufacturing, Alcare, CliniMed, Cymed Ostomy, Flexicare Medical, Genairex, Hill-Rom Holdings, NB Products, Torbot Group, B. Braun, Coloplast, and ConvaTec, among others.